Swig, the OG of Dirty Soda, has been acquired by Larry H. Miller's Family Officer

Our Client's Thoughts

Swig values connecting with our guests and treating people right. Working with Ashish, it was clear from day one that we have a shared value system. Ashish got to know Swig, our employees, and our story well and became an extension of our team. He cares about his clients and dives in deep into knowing the brand so well that he even became a regular customer and big fan of Swig! Also, given this was our first sale process, Ashish made us feel very comfortable by explaining and being there for us at each stage of the process. For Ashish, the focus wasn’t about getting any deal done, but rather delivering the best result for his client.

Nicole Tanner

Founder